How would you describe your job in 2-3 lines?
Marketing manager for 2 brands within the L'oreal group; this includes every step of the marketing process- from inception of new ideas, to packaging design, to P&L analysis, to press ad creation, TV ad creation etc. Full activity in all stages of the process from idea to the product actually being on shelf.
What do you actually do on a day-to-day basis?
Each day is VERY different. Very little time spent at desk - 2 hours per day max. Meetings, brainstorms, filming, presenting, focus groups. Very varied. Interact with: Close team mates (4-5 other marketeers), wider marketing team, commercial team. External contacts: advertising agency, planning agency, creative agencies,
What are the main positives and negatives to your job?
Huge amount of responsibility, ownership of brands at a young age, dynamic and creative environment, intelligent and supportive managers to learn from. a chance to stretch and learn and develop every day. Obvious other perks include an awful lot of beauty products, a brilliant social scene, and the kudos f working for a company that's not only in the top 100 grad empoloyers, but is also the top employer for marketeers.
What qualifications and skills are needed to be great at this job?
University degree from Redbrick Uni, at least a 2:1, Second language preferable, evidence of a lot of extra-curricular activity, evidence of entrepreneurial spirit, evidence of 'sensitivity to the metier' (this means a sensitivity and understanding of beauty). From my experience having all of the above will only get you through the first round. There are 27,000 applicants per 50 roles.
In what ways has the reality of your job differed from your prior expectations?
Very very stressful, but ultimately rewarding. Didn't realise that I could ever be this stressed, or that each week would ahve such high highs and terrible lows.
What advice would you give to candidates applying for a similar role at this company
Interview advice - Enjoy your interview, chat to your interviewer; built rapport - L'oreal want dynamic, gregarious and social grads.
What hours do you actually work, on average? 8amto 8pm.
With the benefit of hindsight, would you choose to do this job again?